Privacy Policy
Last Modified: October 2023
1. Introduction
This Privacy Policy outlines the practices of Synk Creative ("we", "our" or "the Company") with respect to information collected from users who access our website at www.synkcreative.com ("Site"), or otherwise share personal information with us (collectively: "Users").
We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Grounds for Data Collection
Processing of your personal information (meaning, any information which may potentially allow your identification with reasonable means; hereinafter "Personal Information") is necessary for:
- The performance of our contractual obligations towards you (e.g., fulfilling a print or design order).
- Providing you with our services and responding to inquiries.
- Protecting our legitimate interests (e.g., website analytics and business improvement).
- Compliance with legal and financial regulatory obligations to which we are subject.
By using the Site, you consent to the collection, storage, use, and disclosure of your Personal Information as described in this Privacy Policy.
3. What Information We Collect?
We collect two types of data and information from Users:
A. Non-personal Information This is un-identified and non-identifiable information gathered via your use of the Site. We are not aware of the identity of the User from which this was collected. This includes technical information transmitted by your device (browser type, operating system, language preference, access time, etc.) and your activity on the Site (pages viewed, clicks, and navigation).
B. Personal Information This is individually identifiable information. Such information includes:
- Device Information: Geolocation data, IP address, and unique identifiers.
- Contact Information: When you fill out a "Get in touch" form, we collect your Full Name, Email Address, Phone Number, and any details provided in your message.
- Project Assets: Any personal data contained within design files, images, or documents you upload or send to us for print and production purposes.
4. How Do We Receive Information About You?
We receive your Personal Information from various sources:
- When you voluntarily provide us your details via our contact forms or email.
- When you communicate with us regarding a design, print, or digital project.
- From third-party providers and traffic analytics vendors (e.g., Google Analytics).
5. How We Use the Information
We do not rent, sell, or share Users’ information with third parties except as described in this Privacy Policy. We use the information for:
- Service Delivery: Communicating with you regarding quotes, design proofs, and order fulfillment.
- Marketing: Keeping you informed of our latest creative services, print technology updates, and portfolio news (you may opt-out at any time).
- Improvement: Conducting statistical and analytical research to improve our Site functionality and user experience.
- Legal Compliance: Investigating or preventing illegal activities or fraud.
6. Sharing Information
We may disclose Personal Information to our trusted third-party providers (sub-contractors) for:
- Hosting and operating our Site.
- Specialist Production: When a project requires a specific manufacturing process handled by a trusted partner.
- Analytics: Using tools like Google Analytics to evaluate site performance.
7. User Rights
Under UK GDPR, you have the right to:
- Request a copy of the personal information we hold about you.
- Request rectification of any inaccurate information.
- Request the erasure of your data (the "right to be forgotten").
- Object to or restrict the processing of your data.
- Lodge a complaint with the Information Commissioner’s Office (ICO).
To exercise these rights, please contact us at hello@synkcreative.com.
8. Retention
We will retain your personal information for as long as necessary to provide our services and to comply with our legal and financial obligations. We maintain records of client communications and project files for a period consistent with UK tax and commercial laws.
9. Cookies
We use 'session cookies' and 'persistent cookies' to enhance your experience. Cookies allow us to navigate between pages efficiently and remember your preferences. We also use Google Analytics to monitor site traffic. You can remove cookies through your browser settings, though this may limit certain site functionalities.
10. Safeguarding Your Information
We employ industry-standard security procedures and encrypted protocols to ensure the safety of the information we collect and prevent unauthorized access. However, as no method of transmission over the internet is 100% secure, we cannot guarantee its absolute security.
11. Transfer of Data Outside the EEA
As an agency based in Greater Manchester, UK, we primarily store data within the UK/EEA. If we transfer data to recipients outside these zones, we ensure they provide an adequate level of data protection as approved by the European Commission or utilize standard contractual clauses.
12. Minors
Our services are not designed for or directed at children. We do not knowingly collect Personal Information from minors.
13. How to Contact Us
If you have any questions about this Privacy Policy or the information we hold about you, please contact us:
Synk Creative Unit 2, Waterside Business Park Hadfield, Manchester, SK13 1BE T: 0161 826 6774 E: hello@synkcreative.com
