Coral Island
Branding and Identity Development
Coral Island is Blackpool’s largest indoor free admission family attraction. From restaurants to arcade games for all the family. The newest attraction being Coral Island Casino, offering a wide range of both live and automated casino games plus the very latest £10,000 Jackpot Machines.
Thinking
Synk were tasked with providing new identities and print management for each of the sectors within Coral Island, to say this project was large scale is somewhat of an under statement! The many restaurants, gaming sectors, and casino all needed to stand alone but carry that common feel of Coral Island. This is how Synk set sail….
The Logos
Fusing design, illustration and hundreds of photos, Synk created various logos for every sector of Coral Island.
Relax and unwind in Coffee Trader
Synk were asked to keep this phrase in mind when creating the new Coffee Trader brand, we knew customers use Coffee Trader to frequent socially and in a chilled atmosphere so directed our thinking with this in mind.
